Nearly one in five SMBs use Twitter for local marketing efforts

Twitter usage has been growing quickly among small and medium-sized businesses, according to a report on small local firms.

Twitter was still behind many other social media tactics, with nearly half (48%) of respondents using Facebook for marketing and a quarter using some other social network.

More than a third of SMB respondents had increased their use of links and ads on social media sites over the past year, and 46% planned further increases in the next 12 months. Customer ratings and reviews were another social tool with significant planned increases.

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