Quora: Is the press release really dead?
My answer on Quora: Is the press release really dead? http://qr.ae/yMn4
Press releases are more integrated to today’s information exchange environment. It will continue to evolve and adapt as the the technologies shape the way the news/information delivery methods. Feeds, centralized delivery, etc. are such in use; creating instant delivery, they are recoverable and reachable from one point